HomeProjectsPoints and rewards plugin for e-commerce

Points and rewards plugin for e-commerce

A custom-made plugin for the client that uses gamification elements and motivates customers to make repeat purchases

WordPress icon WordPress
WooCommerce icon WooCommerce
Points and rewards plugin for e-commerce

1

How to create loyal customers?

One of the challenges for e-shops is to turn new customers into repeat ones and prevent them from switching to competitors. One way to achieve this is by creating a loyalty program that rewards loyal customers. Such is the Woocommerce plugin that I custom-built for the e-shop Antci.

2

Loyalty program based on collecting points

Customers collect virtual currency called Antcoin, which they earn for purchases and other tasks. They can use them to shop in a specially designed section, different from the rest of the site. Here they find products that cannot be bought with regular money. The unavailability of these products makes them attractive and motivates customers to shop on the e-shop.

3

Encouraging account creation

Customers always see their points when they visit the site. We motivate new customers to create an account so they can earn their first points after completing an order. Individual users can also transfer points to each other.